Our Strategic Plan

Towards a Nature Nation

Nature Canada, formerly known as the Canadian Nature Federation, is currently midway through a five-year plan launched in 2004 to bring greater focus to our conservation efforts and mobilize Canadians to conserve and celebrate our common heritage – nature.

“Let us help those around us to find joy in simple, natural things and, through understanding of Nature’s order and purpose, to cultivate reasonable, constructive attitudes.” A.R. Whittemore (1947), founder of Nature Canada.
Our goal: to establish Canada as a Nature Nation, where threatened species and ecosystems are protected, common species and ecosystems are conserved, ecological integrity is maintained, and the natural world is embraced by Canadians every day.

We launched our plan from a platform of proven conservation success. Our success is based on an established network of partners and supporters, professional staff, and a set of guiding principles that sees each Canadian as an integral part of our natural heritage. And we want you to join us.

To learn more about our strategic plan, download Building the Nature Nation.